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USAID-PUNJAB ENABLING ENVIRONMENT PROJECT

Scope of Work

End-line Survey for WEinSPIRE Initiative

Annual Work Plan Year 5, Activity # 6, under Monitoring and Evaluation

I. Background

The USAID - Punjab Enabling Environment Project (PEEP) is a five-year collaborative effort to assist the Government of Punjab in improving the business environment for the horticulture, livestock, and dairy subsectors. Since, conducive business enabling environment supports investment in businesses, and contributes to economic growth, PEEP’s interventions are designed to improve the business environment by supporting policy and regulatory reforms through private sector-led advocacy. These reforms resulted in spurring new investments leading to new employment opportunities in the targeted sub-sectors. The implementation period of the project was five years (2014-2019). Besides, policy advocacy, PEEP remained engaged in institutional capacity building of relevant public and private sector organizations and also investment mobilization initiatives.

Project Development Objective(s)

The major objective of PEEP was to spur private sector investment in horticulture, livestock and dairy sub-sectors, through creating a conducive business enabling environment and institutional capacity building of related stakeholders resulting in creating new employment opportunities for people associated with these sub-sectors. The expected results of PEEP’s were to leverage $180 million private sector investment and help create 15,000 direct and indirect jobs through various interventions in livestock, dairy and horticulture sub-sectors.

To achieve the above mentioned objectives, PEEP had the following three project components:

Component 1: Accelerate advocacy for policy, regulatory and institutional reforms through the private sector, leading to early adoption, approval and implementation of the reforms;

Component 2: Support institutional capacity building to sustain reforms; and

Component 3: Mobilize private sector investments in horticulture, livestock and dairy sub-sectors through improvement in the BEE.

PEEP’s WEinSPIRE Initiative

Empowering women to participate fully in economic life across all sectors was essential to build stronger economies, achieve internationally agreed goals for development and sustainability, and improve the quality of life for women, men, families and communities. PEEP initiative of Women Empowerment in South Punjab through Investment in Rural Economy (WEinSPIRE) was based on an integrated approach to empower women livestock farmers in the South Punjab. Through this initiative, PEEP created linkages among the Women Chamber of Commerce and Industry Bahawalpur (WCCIB), Livestock and Dairy Development Department (L&DDD), livestock breeder associations, University of Veterinary and Animal Sciences (UVAS), Telenor Pakistan (Private) Limited and NRSP Microfinance Bank.

PEEP remained engaged in Bahawalpur where it provided Technical Advisory Services (TAS) to NRSP Microfinance Bank to strategize its credit portfolio for feed lot fattening in South Punjab and also facilitated women in the region to acquire small loans for ruminants. PEEP provided support to eight livestock breeders’ associations operating in the area through its Grants program. Main focus of the initiative was the economic empowerment of women in the region. As a result of PEEP initiative, women farmers in the dairy and livestock businesses received financial support from NRSP Microfinance Bank, technical support from Livestock and Dairy Development Department (L&DDD), training on animal husbandry and feed information from UVAS and best breed animals with appropriate production traits for rearing from the livestock associations. A mutually beneficial relationship emerged from an increased clientele and risk mitigation for the bank, increased business for associations and opening up of avenues for investment in the livestock sector for women farmers. The core of this holistic incentive based approach was to involve all the relevant organizations by aligning their objectives and creating market linkages between them so that they can continue to work effectively in the future on a sustainable basis.  

Due to the initiative by now, the women beneficiaries from WEinSPIRE have additional animals reared, marketed and improved household income. The breeders also have the opportunity to sell their true to breed animals to women in the area and earn additional income from marketing of the animals. The bank have increased portfolio for the women to purchase the animals from breeder’s associations. L&DDD have increased outreach of their training facilities available for women in the area. UVAS expertise have added value to the skills of women beneficiaries. In nutshell, all the activities under WEinSPIRE have resulted in additional benefits for all stakeholders.

II. Study Objectives

The main objective of the study is to conduct an end-line survey of WEinSPIRE initiative. PEEP conducted series of activities under WEinSPIRE initiative as narrated in the above section. A detailed quantitative and qualitative information of the current situation after WEinSPIRE initiative in the project area is required at the end of the collaboration. The information generated will be helpful to compare the results of the baseline with the end-line to gauge the progress made and the challenges faced during the implementation of WEinSPIRE activities in the project area.

Specifically the end-line study will endeavour:

  • To collect data at the end of the initiative to compare with the baseline figures.   
  • To measure not only the outputs and outcomes but the impact of the initiative for any change in the situation on ground.

Scope of Work:

The scope of this consultancy is to carry out a detailed end-line survey in project area of Bahawalpur district of southern Punjab where PEEP undertook its activities related to women empowerment. The consultancy aims to find out the existing situation in the project area based on the same parameters used at the time of baseline conducted a year ago and to measure the improvement/change as a result of PEEP interventions. The consultant is also expected to produce an end-line survey report which should provide a thorough overview of the socio-economic situation in the surveyed areas and should be able to assess the impact of the project. It is essential that the project impact assessment through this end-line survey is in accordance with the methodology envisaged under the baseline survey.

The consultant will be required to accomplish end-line values including but not limited to following parameters:

  • Total household income
  • Sources of household income
  • Land owned (acres)
  • Contribution of female farmer/beneficiary into household income
  • Total number of animals owned by each household during last year
  • Animal sale price, buying price during last year
  • Access to market for the marketing of livestock
  • Information available about prices of livestock
  • Total household expenditure
  • Access to finance and any change since last year by women in the project area
  • Sources of finance (formal/informal) and any change since last year
  • Current level of investment per household and any change since last year
    • Animals
    • Feed
    • Others
  • Current level of employment per household
    • Male
    • Female
  • Access to vaccine for animals
  • Access to training
  • Any training received in last one year
  • Level of knowledge on animal keeping, feeding and health and any change since last year
  • Feeding practices
    • Frequency of feed
    • Type of feed
  • Use of ICT tools including mobile phone, internet services etc.
  • Herd/animal keeping issues of farmers (for incorporation in Telenor’s livestock portfolio information)
  • Total no. of children per household
  • Ages of children
  • No. of school going children and any change since last year
  • Occurrence of diseases during last one year
  • Maternal health issues confronted
  • No. of visits to doctor and any change since last year
  • Household diet and any change since last year
  • No. of infant deaths in family
  • Who is responsible for financial decision making for income and expenses and any change since last year
  • Are women consulted in any financial decision making and any change since last year
  • Are women permitted to go out to carry out activities
  • How frequently women visit the market

The consultant will prepare an “end-line survey report” using appropriate qualitative and quantitative methods to provide updated information on key variables and indicators to measure any change since last year.

The ultimate goal is to quantify the investment spurred and jobs created as a result of PEEP’s interventions through WEinSPIRE initiative to be measured through end-line survey.

III. Methodology

In consultation with the project team and using qualitative and quantitative techniques, the consultant will assess the current landscape of private sector investment, income and employment in the target population of the district of Bahawalpur. The results will be compared with the baseline figures available in the previous baseline survey report.

In addition to the objective level indicators i.e., investments, income & employment; the following indicators will be used for collecting end-line data;

1)      Access to training by women in the targeted area.

2)      Sources of household income

3)      The contribution of female farmer/beneficiary into household income

4)      Total number of animals owned by each household

5)      Access to market for the marketing of livestock

6)      Number of women accessing the market

7)      Access to market for purchase of inputs

8)      Sources of finance (formal/informal)

9)      Access to finance by women in the project area through financial institutions

10)   Access to vaccine for animals

11)   Any training received in the past one year

12)   Information available about prices of inputs and livestock products

13)   System support to women engagement in relevant business or economic activities.

14)   Use of ICT tools including mobile phone, internet services etc.

Data Collection and Analysis:

  • PEEP will develop and pre-test the survey tool which will be used by the consultant.
  • The consultant will plan, design, and implement training of enumerators and supervisors.
  • The consultant will collect primary data using pre-tested questionnaire developed by PEEP from the households selected in the sample based on the sampling technique proposed by PEEP.
  • After the end-line data is collected, the consultant will design and implement a database to hold all the statistics to run analysis in the future. The database should be of a type that will allow easy entry, retrieval, amendment, storage and backup of data.
  • A mixed data collection strategy will be deployed to uncover quantitative and qualitative insights and findings in regard to assessing the current landscape of private sector investment and employment in the targeted district. 
  • The consultant shall provide detailed analysis including the descriptive statistics (averages, standard deviations, variances, and percentages), frequency tables, bar charts, pie charts along with the interpretations for each indicator of the tool. The consultant may use appropriate software to carry out detailed analysis of the data.
  • The consultant will collect data from the stakeholders including the women involved in dairy and livestock related activities in the targeted district, members of WCCIB, members of breeders associations and women beneficiaries of any relevant Micro-Finance Institutions.

Sampling:

The total population of the study is following:

Sr. No.

Details

Quantity

1

WCCIB members

500

2

L&DDD training beneficiaries

1,200

3

Breeders association members

100

Total

1,800

Based on the target population of 1,800, a random sample of 129 participants is proposed to be drawn from an available list of the target population in Bahawalpur district. The sample size is determined based on the 95% level of confidence and 5% margin of error considering a population of 1,800 participants. The response distribution is considered to be 90% where it is assumed that in 90% of the households, females are contributing towards household income. The consultant will employ a systematic proportional stratified random sampling technique to select 129 participants as respondents in the survey. Collectively, the instruments and feedback will provide a comprehensive insight into the dynamics of the targeted district focusing on the existing investment, income and employment/work opportunities.

IV. Deliverables

The expected output (deliverables) should include, but not limited to, the following:

  1. Within 2 person days of issuance of task order the consultant should submit a detailed plan of execution;
  2. Within 10 person days of the start of assignment, the consultant will provide preliminary report on data collection from field work;
  3. Within 8 person days of completing the end-line survey field work, the consultant will share a draft report documenting the findings of the end-line survey;
  1. The consultant will submit a comprehensive final report (hard and soft copies), consisting of quantitative and qualitative findings. The report should, specifically, make comparison of baseline and end-line results and also cover updated investment and employment by prospective beneficiaries in the region.
  2. Final report should include but not limited to the following:
  • Executive summary
  • Acknowledgement
  • List of Acronyms and abbreviations
  • Table of contents
  • Background – brief project description and context
  • Objectives of the survey
  • Purpose and expected use of the survey
  • Methodology including sampling and data collection techniques
  • Main findings including the values of all project monitoring performance indicators
  • Key observations
  • Lessons learned and recommendations for future data collection
  • Conclusion
  • Annexes to the report
  • Terms of reference of the study
  • Time schedule / time table
  • Survey instruments
  1. The consultant will also provide following at the end of the assignment:
    • Detailed data/ analytical data tables and database (soft copies).
    • Filled questionnaires (original hard copies) and detailed notes.
    • Profile of respondents.
  1. The consultant is required to make a Power Point presentation to PEEP Program Team at the end of the assignment.
  2. The final report will be due within one week after receiving comments and feedback from PEEP.

V. Quality Control

The consultant will follow strict codes of professionalism and quality control in the data collection and reporting. PEEP M&E section will be overall responsible for monitoring the whole process and may conduct surprise checks at any stage of the end-line exercise.

VI. Timeframe

Time for completing the assignment and provision of final report is within 25 days of signing of the contract agreement. The consultant will provide a work plan detailing all activities from initiation to the submission of final deliverables as listed down under IV above.

VII. Level of Efforts

The LoE for the assignment will be 12 person days and breakdown is given below.

Sr. No.

Activity

No. of days

1

Desk review/research

1

2

Data collection from one district and entry

7

3

Data analysis and report writing

3

4

Submission of final report and presentation

1

Total

12

VIII. Intellectual Property Rights

All outputs under the assignment shall be the sole property of USAID-PEEP. The consultant shall not exercise any rights, on all the outputs and cannot share the same with any outsiders without the prior permission of PEEP management.

IX. Job Qualifications

  • Advanced University degree in a related field, preferably Agriculture/ livestock / Social Sciences.
  • At least 8 years of professional experience in qualitative/quantitative surveys/ research studies and capacity needs assessment at the national and international levels.
  • Current knowledge of the latest developments and trends in data analysis, survey administration using statistical packages.
  • Experience in conducting trainings and workshops.
  • Strong writing skills, and experience of presenting complex technical information in an easily comprehensible way.
  • Good interpersonal and communication skills and fluency in English, Urdu and local languages.
  • Experience in conducting focus group discussions (FGD) and conducting PRAs and RRA
  • Experience in developing survey tools




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