Project Description:
The purpose of the Pakistan Agricultural Technology Transfer Activity (PATTA) is to identify, support and bring to scale private sector solutions to improve agricultural productivity in Pakistan, through a four-year activity. PATTA will partner with agricultural technology companies to commercialize products and services that can increase the productivity and competitiveness of small- holder farmers and mobilize private sector investment in agricultural technology. PATTA’s partnership will provide small-holder farmers broader access to affordable technologies to increase productivity, build resilience to climate change and reduce postharvest losses.
Objectives of the Technical Assistance:
The basic and main objective of the assignment is to assist Business Development & Marketing team of PATTA in technical and other tasks related to Sales, Marketing, Trainings & Business Development activities. The consultant will aid in development and implementation of sales related trainings and Market linkage development activities plus private sector partners management.
Scope of the Assignment:
The STTA’s tasks will include but not be limited to:
Working under the direction of the Business Development & Marketing Officer, the STTA’s tasks will include but not be limited to:
- Assist BDS/Marketing officer in need based evaluation of the Supply & Demand side Partners
- Manage key client accounts and relationships.
- Contribute to service and procedure improvements to the private sector partners
- Assist Private Sector Partners in terms of Digital Marketing
- Plan, recommend and prepare digital marketing strategies for current and potential partners
- Assist in Sales & Marketing Training Modules/Slides Preparation
- Assist in concept note and scope of work development for engagement of business services providers and shot term technical assistance
- Review of primary and secondary research, assessments, and training reports
- Prepare presentations, correspondence, meeting arrangements, minutes and other tasks
- Develop resources and related information on technologies and partners
- Record meeting results and action items for follow up required in contacts with partners
- Coordinate with and provide administrative support as per requirement
Deliverables:
The specific deliverables of STTA are;
Summarize the action points after meeting with private sector partners & Submit need based assessment regarding training grooming and development of the field force.
Develop Training Modules and Power Point Presentations
Prepare meetings minutes, concept notes and statement of work documents.
Manage Supervise activities on behalf of Marketing Officer
Estimated level of effort (LOE) for the assignment:
60 working days (approximately 3 months)
Timing of the Assignment:
July - Oct 2018
Qualifications:
- Bachelor degree in business administration/agribusiness or related field
- Experience in Private Sector will be preferred.
- 2 to 3 years of working experience in sales, marketing / agriculture sector or agribusiness.
- Experience in Online / Social Media Marketing will be an asset.
- Demonstrated ability to work in a team;
- Demonstrated interpersonal and communication skills
- Documented excellent report writing skills in English
- Oral fluency in English, other local languages are an asset
- Willingness to travel to field (rural and/or urban areas)
- Experience installing and maintain blogs will be preferred (ideally WordPress)
- Confident and insightful blogger who can use social media to engage and promote