Job Purpose:
To lead and execute digital media and PR strategies that enhance organizational visibility, strengthen organizational reputation, and drive engagement to support fundraising and advocacy goals.
Major Responsibilities:
- Develop and implement an integrated Media & PR strategy aligned with organizational objectives.
- Drive high-impact media coverage to support fundraising and corporate partnerships.
- Build and maintain relationships with media professionals, influencers, and digital communities.
- Create, edit, and manage content including press releases, reports, newsletters, and marketing materials.
- Plan, schedule, and publish content across social media platforms.
- Design and execute digital marketing campaigns for awareness, fundraising, and advocacy.
- Coordinate and support the production of video content, including documentaries, interviews, and testimonials.
- Collaborate with creative teams to produce high-quality digital assets and campaign materials.
- Monitor and evaluate media and digital campaigns to improve reach, engagement, and overall impact.
Required Skills:
- Strong command of digital marketing, social media management, and PR strategy.
- Proficiency in Adobe Photoshop, Illustrator, and Canva.
- Excellent content writing, editing, and storytelling skills.
- Ability to manage multiple projects and meet deadlines.
- Strong communication and relationship-building skills.
- Creative mindset with attention to visual detail and branding.
- Basic analytics skills to measure campaign performance and optimize results.
Qualification: Minimum bachelor's in Media & Mass Communication/ Marketing or related discipline
Experience: Minimum 03 Years of relevant experience
Important Notes:
- Only shortlisted candidates will be called for a written test and interview.
- No TA/DA is admissible for appearing in written test/interview.
- Local candidates residing in Islamabad/Rawalpindi will be given preference.
- READ Foundation reserves the right to stop/abolish its recruitment process.
How to Apply:
Please visit our career page at careers.readfoundation.pk or apply online on Brightspyre.